🏠For Agents & Brokers

Configure AI Intake for Real Estate Leads

Configure an AI assistant to identify whether a visitor is a buyer, seller, or renter, collect budget and pre-approval details, and offer property-showing times from a connected Google Calendar.

Script-tag installation
No credit card
14-day free trial

3

Intent Paths

Budget

Qualification

Calendar

Showing Booking

Handoff

Agent Review

Built for Real Estate Professionals

Configurable AI conversation flows designed around common qualification and booking steps in this industry.

Buyer, Seller & Renter Detection

The AI automatically identifies visitor intent during conversation. Whether someone is looking to buy their first home, sell a property, or find a rental, the chat widget adapts its qualification flow accordingly.

Pre-Approval Qualification

For buyers, the workflow can ask about stated mortgage pre-approval status and use it as one input for scoring or showing eligibility.

Budget & Timeline Capture

The AI captures price range, desired neighborhoods, property type preferences, and timeline without feeling like an interrogation. Casual, conversational qualification that visitors respond well to.

Automatic Showing Booking

Once a lead is qualified, the AI checks your Google Calendar availability and offers time slots for property showings. Leads book directly without back-and-forth emails or phone calls.

Works on Any Real Estate Website

Add the AI chat widget to your brokerage site, IDX pages, or property landing pages with a single script tag. Visitors get instant, personalized engagement the moment they land on your site.

Progressive Contact Capture

Visitors start chatting anonymously. After building rapport, the AI naturally asks for email and phone number. No intrusive forms that scare visitors away before they engage.

Illustrative Workflow

See the AI in Action

This fictional example shows how a configured conversation could unfold with a real estate lead. It is not a customer transcript or performance claim.

1Visitor lands on your website

Hi! Welcome to [Your Brokerage]. Are you looking to buy, sell, or rent a property?

I'm looking to buy a home in the downtown area.

2AI qualifies intent and budget

Great choice! Downtown has some wonderful options. What's your approximate budget range?

Around $400k to $500k. We're pre-approved already.

3AI captures timeline and contact

Perfect, pre-approved buyers have a big advantage! When are you hoping to move? And could I get your email so I can send you some listings?

Within the next 2 months. My email is jane@email.com

4AI books a showing

Excellent! Our agent Alex has these times available for a showing: 1) Tomorrow at 2 PM, 2) Wednesday at 10 AM. Which works for you?

Tomorrow at 2 PM works!

How OnLeads Supports Real Estate Workflows

Support After-Hours Inquiries

Keep a configured chat workflow available when agents are with clients or off duty, so visitors can share their needs and contact details without waiting for office hours.

Qualify Before You Call

Review captured intent, budget, pre-approval status, and timeline in the dashboard before deciding how to follow up.

Coordinate Showing Requests

Let the workflow collect qualification details and offer available showing times while your team focuses on client conversations and properties.

Frequently Asked Questions

How does the AI chat widget work on my real estate website?

You add a small script tag to your website (works on any platform including IDX, WordPress, Squarespace, and custom sites). When a visitor opens the chat, an AI assistant engages them in natural conversation, identifies if they are a buyer, seller, or renter, qualifies their budget and pre-approval status, and books showings on your Google Calendar.

Can the AI handle buyer AND seller leads?

Yes. The AI identifies visitor intent early in the conversation and adapts its qualification flow. Buyers are asked about budget, pre-approval, and timeline. Sellers are asked about their property details and listing timeline. Renters are qualified for budget and move-in date.

What websites does the chat widget work on?

The OnLeads widget works on any website — WordPress, Squarespace, Webflow, custom IDX sites, and more. Just paste a single script tag and the AI chat widget is live, engaging visitors and qualifying leads automatically.

How does the showing booking work?

The AI connects to your Google Calendar and checks your real availability. When a lead is qualified (budget confirmed, pre-approved if buyer, timeline within range), the AI offers available time slots. The lead picks a time, and the showing appears on your calendar with all lead details included.

What if a lead asks a question the AI can't answer?

The AI hands off to you with a complete summary of the conversation, qualification data, and confidence score. You can jump in at any time. The AI also learns from your custom knowledge base, so you can add property details, neighborhood info, and FAQs for the AI to reference.

Configure Your Showing Workflow

Configure an AI real estate workflow during the free trial. No credit card required.

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